Five Tips to make sure that customers transact with your app
The Challenge for mCommerce Apps - Keep customers happy and generate revenue
With a little bit of know-how, as an e-commerce merchant you have the power to build customer retention right into your mobile apps. If you don't, you risk losing your investment dollars and may end up developing an app that will drive customers away rather than keeping them coming back for more.
In our new white paper, 5 tips to make sure that customers transact with your app, we outline a clear roadmap for success in developing m-commerce apps by outlining specific dos and don’ts such as ‘don’t be insensitive to data privacy concerns’ and ‘do pay close attention balancing functionality with download speed.’
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