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Wirecard, Berjaya to expand customer loyalty program to Singapore, Philippines

Wirecard and Malaysian retail conglomerate Berjaya will expand their B-Infinite cross-border customer loyalty program into Singapore this week and the Philippines by the second quarter of 2019, according to a company press release.

The B-Infinite program allows customers to earn and redeem points, make payments via Masterpass and make in-app purchases and redemption. Customers can use their smartphones to redeem digital points or vouchers.

B-Infinite Singapore will initially offer food and beverage and retail brands and will later add shopping malls and e-commerce stores.