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Walgreens links rewards program with Android Pay

Walgreens is linking its rewards program to Android Pay with the help of point-of-sale terminal provider Equinox Payments, according to a press release.

Equinox claims to be the first terminal provider to implement the Android Pay reward-tracking technology across all its product lines — including the L5300 multilane terminals used by Walgreens. The retailer will integrate its loyalty program with Android Pay on the L5300s in its stores nationwide.

"Integrating our Balance Rewards loyalty program with Android Pay on all of the Equinox checkout terminals in our stores nationwide is another example of how we are always looking to enhance our customers' in-store experience," Abhi Dhar, chief information officer at Walgreens, said in a statement. "It was evident just last month during the holiday shopping season that many of our Balance Rewards members enjoy the benefits of linking our loyalty program with mobile payments. We're offering a convenient and secure way for our members to earn and redeem loyalty points in-store, eliminating the need to separately scan or enter their Balance Rewards card."