Bakkt Trust Co., a digital asset company that uses bitcoin, announced that Starbucks will be the first launch partner for a consumer app that it plans to debut during the first half of 2020.

Mike Blandina, chief product officer at Bakkt, announced the plans in a Medium post yesterday as the company unveiled plans for the rollout during the Money 2020 conference in Las Vegas. 

The consumer app will be unveiled as a way to let consumers conduct transactions with digital currency. 

"As the flagship retailer, Starbucks will play a pivotal role in developing practical, trusted applications for consumers to convert their digital assets into U.S. dollars for use at Starbucks," Maria Smith, vice president, partnerships and payments at Starbucks, said in a post regarding the announcement. "As a leader in mobile pay to our more than 15 million Starbucks Rewards members, Starbucks is committed to innovation for expanding payment options for our customers."