European payments firm myPOS is relaunching its mobile checkout technology, which allows in-app payments.

The payments gateway works with several of the leading payment brands, including Visa, Mastercard, UnionPay International, JCB and Bancontact, according to a press release. Additional payment brands will be added in the future.

The technology, launched in 2016, features improved functionality to ensure seamless in-app integration, according to the release. Merchants are able to accept payments inside their own apps, and customers are not redirected to external sites. The firm also has a dedicated support team to help merchants with integration, according to the release.

"Customers are looking for convenience, whether they are shopping in-store, online or via mobile phone," Christo Gorgiev, founder of myPOS, said in the release. "Besides offering them different means of payments, we also want to catch them right where they are — on their smartphones."

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