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Bango goes live with Firefox Marketplace

Bango, a mobile payment and analytics company, has made its integration with Mozilla's Firefox Marketplace live, the company announced. Bango will provide operator billing and other billing options in the first Firefox OS launch markets, meaning Firefox Marketplace users can charge digital purchases to their phone bill, according to a news release.

The service has launched in Spain and Colombia through the mobile network operator Telefónica, while Poland has gone live through T-Mobile. In addition, Venezuela has launched using Bango's credit card billing connectivity initially, to be followed by operator billing. Additional markets are expected to be announced soon.

The launches leverage Bango's established direct billing partnerships with both Telefónica Digital and T-Mobile parent company Deutsche Telekom, the company said, and follows the May announcement of a global payment services agreement between Bango and Mozilla. The Bango Payments Platform Firefox Marketplace lets users purchase digital content without a credit or debit card. Bango's billing identification lets users do one-click operator billing, paying on their pre- or post-paid phone bill.

"Firefox Marketplace is the first app store to embrace operator billing from launch," Bango CEO Ray Anderson said in the release. "We are pleased to be opening up direct operator billing for our partners in these exciting, emerging smartphone markets. For many consumers in fast-growth markets, a Firefox OS device will be their first smartphone. Operator billing from Bango enables every user of a smartphone to pay for apps and other digital content with one-click, without exception and even over Wi-Fi."

Learn more about direct carrier billing.