Mobile Payments in the App Store Economy: Winning Strategies for Telcos

Sponsored by Amdocs
Tags: Carriers / Operators, Mobile Apps
Sponsored by: Amdocs
Type: White Paper
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With operator portals accounting for less than 7% of the 56 billion app download market in 2012, there is a pressing need today for operators to establish new revenue streams and monetize Over-The-Top channels to augment their historic incomes.

This white paper from Juniper Research and Amdocs highlights key strategies operators can adopt to leverage core assets like billing relationship and Big (BSS) Data to drive adoption of mobile payments, both to retain their position in the digital content economy and to drive adoption for ‘real world’ purchases.