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Vantiv first to offer Verifone Carbon with commerce platform

Verifone and Vantiv have announced an agreement to bring the Verifone Carbon Commerce Platform to market in the U.S. as a key feature of the Vantiv SmartFit Solutions.

"We found that businesses want smarter, more secure technology to provide advanced payments, create loyalty and grow their business. Verifone Carbon with Vantiv SmartFit Solutions is designed to do that, fitting the needs of small and medium-sized businesses," said Patty Walters, senior leader of security, PCI, EMV and terminals at Vantiv.

Vantiv said that SmartFit Solutions is a flexible, proprietary approach to providing SMBs with a customized product for payment processing and adaptable applications that meet their unique needs as their business grows.

Verifone Carbon will be loaded with Vantiv's tablet-based payments system for retailers and restaurants. Working with partner iMobile3, a provider in point -of-sale and commerce software, Verifone Carbon includes order and inventory management, tools for online analytics and reporting, and a gift card program.

"Which point of sale to buy is a critically important decision for merchants and their service providers to meet changing consumer expectations," said Jennifer Miles, president of Verifone North America. "By offering Vantiv's SmartFit solutions on Verifone's Commerce Platform, Vantiv will enable merchants to drive more stickiness and loyalty, and provide consumers with experiences that are engaging, efficient and relevant to their connected world."