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Square has updated its Square Wallet application for Android and iOS devices. Now users can send Square gift cards directly from the electronic receipt they receive from Square-accepting merchants.
Gift cards came to Square back in December, giving merchants the ability to offer and redeem electronic gift cards. It was a simpler way for merchants to add a gift card program, eliminating the need for a third-party provider.
As with the earlier gift card offering, a smart byproduct of letting customers send gift cards from the app is that non-Square using recipients must download the app to get their gift.
Read more about mobile wallets.
Topics: Mobile/Digital Wallet