P97 Networks announced at TechEd in Las Vegas a technology agreement with SAP in which P97 will integrate its P97 PetroZone Mobile Commerce Platform with the SAP Vehicles Network running on SAP HANA Cloud Platform for the Internet of Things.

When used together with SAP Vehicles Network, the P97 product will help enable mobile payments and the delivery of location-based offers — for fuel, parking, food, and consumer packaged goods — to consumers' automobile telematics systems or mobile devices, according to a press release about the announcement.

P97 said it will leverage its extensive convenience retail and fuels marketing site system integration and cloud-based mobile commerce capabilities to enable mobile payments and the delivery of location-based offers to consumers' automobile telematics systems or mobile devices. When used with SAP Vehicles Network, the P97's PetroZone Mobile Commerce Platform will help enable customers to integrate with retail site systems including mobile payment capabilities, digital marketing, loyalty programs, and customer reward systems.

"We are excited to accelerate the digital transformation of the fueling, parking and quick service restaurant industries by providing a marketplace to help simplify the merchant and consumer experience," said Gil Perez, senior vice president of IoT and customer innovation and general manager for connected vehicles at SAP. "SAP Vehicles Network harnesses the power of SAP HANA Cloud Platform for the Internet of Things to offer a simpler and more secure set of cloud micro services to help app developers, merchants or automotive OEMs consume and generate new revenue streams."