Cincinnati-based UniRush LLC is helping to blur the already fuzzy lines between prepaid cards, mobile banking and mobile payments. The company announced today it has launched mobile applications for Android and iPhone smartphones that let users of its RushCard prepaid Visa debit card manage their accounts from their mobile devices.

According to the company's announcement, RushCard users can now check balances and review transaction and transfer history on their smartphones. Additionally, RushCard members can use the applications to send money to other RushCard members, with iPhone users even able to use bump technologies to transfer funds.

The company also announced its RushCard website has been optimized for mobile phone browsers to help smartphone users not using Android or iPhone devices.

"The Android and iPhone apps are yet another channel we've provided to members to help them manage their money on the go," said Ram Palaniappan, president of RushCard. "Since many of our cardholders are using web-enabled phones, the RushCard apps provide an invaluable money management tool for busy cardholders."

UniRush bills its RushCard as an option for America's 60 million unbanked or underbanked consumers to gain access to basic financial services. According to the company, benefits of the RushCard include direct deposit, online budgeting tools and the ability to withdraw funds from an estimated 850,00 ATMs worldwide.

Consumers without access to financial services are becoming an important target market for mobile payment companies in the U.S. looking to replicate the success of mobile payment methods in developing economies around the world.

For more stories like this, please visit our Mobile Banking research center.

Related Content

User Comments – Give us your opinion!
Products & Services

Agency Banking

http://global.networldalliance.com/new/images/products/7043.png

7043/Agency-Banking

Multivendor SW ATM application - WWS Client

http://global.networldalliance.com/new/images/products/6213.png

6213/Multivendor-SW-ATM-application-WWS-Client

Payforit

http://global.networldalliance.com/new/images/products/5929.png

5929/Payforit

Netverify™

http://global.networldalliance.com/new/images/products/6341.png

6341/Netverify

mMoney

http://global.networldalliance.com/new/images/products/7039.png

7039/mMoney

Mobile Top-up & Bill Payment

http://global.networldalliance.com/new/images/products/7035.png

7035/Mobile-Top-up-Bill-Payment

Total-Custom Setup

http://global.networldalliance.com/new/images/products/6201.png

6201/Total-Custom-Setup

Infobip USSD solution

http://global.networldalliance.com/new/images/products/6125.png

6125/Infobip-USSD-solution

QwickPAY Mobile POS

http://global.networldalliance.com/new/images/products/4293.png

4293/QwickPAY-Mobile-POS

Direct Operator Billing (Direct-to-Bill)

http://global.networldalliance.com/new/images/products/4523.png

4523/Direct-Operator-Billing-Direct-to-Bill

Wallet Wars
ATM & Mobile Innovation Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.