Stratos Inc., the creator of the Stratos Bluetooth Connected Card, Tuesday unveiled the Stratos Digital Card Issuance Platform at Finovate Spring 2015, a financial technology conference. The platform will enable card issuers to instantly fulfill digital cards, analyze real-time cardholder behavior and increase loyalty and engagement, according to a press release.

"Stratos is reinventing the wallet. Just as consumers have migrated their music collections into digital formats such as iTunes, so too are cardholders now compressing what goes into their wallet," Thiago Olson, cofounder and CEO of Stratos, said in a statement. "Bringing the Stratos Digital Card Issuance Platform to card issuers marks a big step for us in the payment industry. We look forward to working with card issuers so they can leverage the platform to better grow and retain loyal cardholder customers while providing customers with a more convenient and secure in-store payment solution."

Stratos is touting the following features of the platform:

• provides the ability to collect and analyze aggregated, consolidated card behavior offering unprecedented visibility into customer card utilization patterns;
• facilitates powerful top-of-wallet cardholder engagement and loyalty through push notifications, location-based recommendations, and virtual issuance;
• eliminates costly physical card fulfillment and reduces cost of customer acquisition and retention; and
• offers greater security than traditional plastic cards.