Speedpay, a Western Union subsidiary, has been selected as the electronic billing presentment and payments provider for Rapid Auto Loans, a Florida-based consumer finance company specializing in immediate short-term cash loans on vehicles.

As part of its agreement with Speedpay, Rapid Auto Loans will now offer customers a personalized payments experience through Speedpay's platform, according to a press release.

"We understand there's no one-size-fits-all solution to payments, so we worked with Rapid Auto Loans to configure a solution that addresses their customers' needs," Frank Lockridge, senior vice president of Western Union Global Payments and head of Speedpay, said in the release. "Working together closely, we were able to implement an efficient payments solution to help Rapid Auto Loans save money."

Prior to signing with Speedpay, Rapid Auto Loans said it faced challenges with payment processing. 

"We are committed to providing personalized experiences for customers who have immediate funding needs and working with organizations that align with our brand values," Vana Gerardi-Ross, chief operating officer of Rapid Auto Loans, said in the release. "It was important for us to find a cost-effective, comprehensive payments provider with a focus on digital customer solutions to help us develop a specialized offering — and we found that with Speedpay."