Newegg has announced Canadian consumers now have the option of paying with bitcoin on its site, according to a press release. 

The company first offered a bitcoin payment option to its U.S. customers in August 2014 as one of the first major retailers to do so. Newegg said that since that time, it's been a small but growing stream of purchase transactions. Now with the increasing mainstream awareness of cryptocurrencies, Newegg is extending the bitcoin payment option beyond the U.S. and into Canada, according to the release.

"In 2014 Newegg was among the first major companies to offer customers a bitcoin payment option," Danny Lee, Newegg's CEO, said in a release. "Since that time the value of bitcoin has skyrocketed and customers holding bitcoin have considerably more purchasing power. We believe the time is right to broaden our acceptance of bitcoin to our customers in Canada."

Newegg's longstanding partner BitPay will remain the bitcoin payment service provider, managing all of Newegg's bitcoin-related transactions in the U.S. and now in Canada.