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India bus ticketing gets makeover with Masabi, Chalo mobile pact

Mobile ticketing specialist Masabi has signed an agreement with India's Chalo, a provider of journey planning and in-bus ticketing products for transport, to bring what the companies are calling a comprehensive mobile, digital fare collection and journey planning system to the country's public transport market.

Under the terms of the partnership, Chalo will integrate Masabi's Justride Mobile Ticketing SDK, enabling passengers to purchase and display tickets in the Chalo app, according to a press release.

Chalo will also license Masabi's validation software and bundle it together with Chalo's existing product to provide a comprehensive and cost-effective offering. The two companies will cooperate to market the product to transport corporations, financial institutions and bus operators across India, according to the release.

As for how the mobile tickets will work, commuters will be able to purchase tickets and store them in their secure mobile ticket wallet. When boarding, the tickets can be activated and shown to the conductor, or scanned via a validation device.

The mobile ticket wallet also works offline, meaning passengers can use it even without a data connection. Transport operators will also gain access to a wealth of passenger and real-time vehicle information, helping to optimize transport services across their networks.