Bridg, a Los-Angeles based technology company that enables data-driven marketing based on individual buying behavior, has joined forces with Relevant Mobile, a POS-integrated mobile app, loyalty and rewards program developer.

Bridg said in a press release that the two companies "bring the most complete suite of marketing software to restaurant and retail marketers and their agencies."

"Restaurants and retailers that are loved by their guests have become part of their guests' lifestyles. The new Bridg suite of products gives marketers the ability to drive transactions by bringing customers in the door and guiding their experience and engagement to help them fall in love with the brand," Amit Jain, founder and CEO of Bridg, said in in the release. "We are really excited to welcome the Relevant Mobile team to our family. Gerrine and Dazhi have built a great product, strong team and delivered industry-leading mobile, loyalty and ordering solutions to the biggest restaurant brands in the U.S."