Boku expands carrier billing to Windows 10 devices on Orange France
Boku has extended an agreement with Microsoft to bring direct carrier billing to all Windows 10 devices on Orange France, including Windows phones, Surface tablets, PCs and laptops, according to a press release.
As part of the expanded integration with Boku, Windows 10 customers on Orange France will be able to use their mobile phone number to save their mobile account as their preferred payment method when making any purchase in the Windows Store.
This is the first time carrier billing will be offered as a payment option for the Windows Store in France, according to the announcement.
Boku noted that France is one of the top global markets for Windows 10 adoption, which currently has over 400 million downloads worldwide. Orange boasts over 29 million subscribers, nearly 40 percent market share, in France.