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Amex Serve and mobile P2P services
American Expresses Serve app gives account holders mobile access to P2P services. Users can send and request funds, set up sub accounts and link other payment accounts to their Serve account to fund purchases using the accompanying plastic card.
The Serve start-up screen. The Serve platform is based on the Revolution Money Exchange platform acquired in January 2010 when Amex purchased Revolution Money.
Serve's log-in screen. The Serve account is separate from a regular American Express account but includes a plastic card that can be used at brick and mortar retailers.
The main screen shows the prepaid balance as well as options for sending and requesting money from an email or mobile phone number.
Serve accounts can be funded from existing bank, debit or credit card accounts.
Serve account holders can send a text or email to request funds. Instructions are then sent on how to send funds to a Serve account.
Sending money is as simple as entering an email or mobile number. The recipient gets a text or email with instructions on how to log in and route funds to a bank account.
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