Magpi, a provider of configurable, cloud-based mobile data collection and communication applications, today announced the release of Magpi 2.0 to enable companies to create form-based mobile apps and outgoing SMS and voice messages intended for data collection, according to a press release.

The company's announcement marks its first endeavour into the commercial market after it spent 11 years helping companies such as the American Red Cross, Centers for Disease Control and Prevention and the World Bank collect data using a mobile device. 

Companies can use Magpi as it relates to surveys, inspections, compliance audits, research, supply chain management, geo-data information collection to create a mobile form, then deploy it in minutes to any device, according to a press release. Magpi also makes broadcast messaging possible for any organization, enabling users to create mass SMS or voice messaging campaigns in any language from an easy-to-use web interface, without having to work through local carriers.

The launch of Magpi version 2.0 enables improved mobile data collection and messaging with these new features:

• New data-entry flexibility – enter data one question at a time or all at once in a list
• Auto-update – form changes are automatically updated on connected field devices
• Auto-share – new forms automatically synced to connected field devices
• Subforms – easily repeat question groups on a form
• Improved network performance – optimized send/receive protocols for better performance over slow networks
• Dynamic messaging – broadcast messages can be timed to recipients' ages, appointments, and other special dates
• Import message lists – bulk import messages for broadcasting
• Track data modifications – improved logging of form and data edits

Magpi said in the announcement its forms are compatible with iOS, Android and Symbian devices, and offer real-time and offline data capture regardless of location. In addition, Magpi enables data collection via SMS or web entry, text-to-speech capabilities in 17 different languages, and instant data analysis and publishing. 

"We're excited to reintroduce ourselves as Magpi and unveil the next generation of our award-winning product with new features," Dr. Joel Selanikio, co-founder and CEO of Magpi, said in a statement. "Field workers across the globe use Magpi to collect and communicate information, saving time, money, and lives, and we are committed to positively impacting the world through technology."