LevelUp's new Broadcast service combines live menus, mobile ordering via digital channels
LevelUp has announced the launch of its Broadcast service, which is intended to help restaurant brands to reach massive audiences of new consumers by enabling them to browse live menus, order ahead and pay directly from within a network of the world's most popular and highly trafficked digital channels, according to a press release.
The Boston-based company said the digital channels include Facebook, Messenger, Yelp, Foursquare, Amazon Alexa, Chase Pay, Apple Pay, Google Pay and more.
"Today's highly mobile consumer is increasingly turning to their favorite social and digital channels for everything they do — from keeping up with friends to searching for directions, to browsing nearby restaurant options," Seth Priebatsch, LevelUp's founder and CEO, said in the release. "LevelUp Broadcast enables consumers to discover nearby restaurants, browse the menu, place an order, pay and collect rewards, all directly within the channels where they already live, work and play, and at the very moment when they are actively seeking lunch or dinner options. And because customers spend up to 50 percent more on digital orders than on orders placed in-restaurant or by phone, restaurants that use Broadcast are not only capturing new guests, but also high ticket sales."