Klarna, a Europen payment solutions provider, today announced the official launch of commercial operations in the U.S. with Overstock.com as its first major retail partner. According to Overstock.com, this partnership will bring a simplified buying experience on mobile devices, enabling Overstock.com shoppers the ease of buying from their smartphone or tablet with just one tap.

"We're incredibly excited to launch Klarna in the U.S. To do so together with a partner of such a massive scale as Overstock gives us a huge boost into the market," said Brian Billingsley, CEO of Klarna North America. "U.S. consumers are looking for a simpler and safer way to buy and retailers are looking for better ways to engage their consumers and increase their checkout conversion. The early success we've had with Overstock show the massive opportunity to turn more browsers into buyers."

Beginning today, Overstock.com will use Klarna Checkout for mobile web guest purchases. Returning users that have shopped with Klarna can complete a purchase with just one tap, according to a press release. All that is required for a new mobile web guest user to complete the transaction is information like an email address and delivery address – a credit card number or additional registration information may not even be necessary to checkout. If approved, the consumer has two weeks from the shipping date to pay, once the order is processed. This gives ample time for customers to receive the product before paying with their chosen payment method.