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Amazon launches new partner program for online merchants

Amazon said the program offers unique tools and services to help partners grow their merchant business by offering easy integration with Amazon Payments.

Amazon Monday announced the launch of the Amazon Payments Partner Program, a new global program designed to help e-commerce platform providers and developers extend the trust and familiarity of Amazon Payments to their merchant customers, according to a press release.

Amazon said that the program offers unique tools and services to help partners grow their merchant business by offering easy integration with Amazon Payments.

The Amazon Payments Partner Program includes product pre-integration and best practices to help ensure that merchants receive the most effective products. Merchants will be eligible to receive exclusive benefits and services from the program such as knowledge-sharing and integration services. Participation is free and available by invitation in the U.S., Germany, the U.K. and Japan, according to the announcement.

"The Amazon Payments Partner Program provides partners with the tools and resources needed to extend the trust and convenience of the Amazon experience to their merchant customers," said Patrick Gauthier, vice president of Amazon Payments. "We are working together across geographies and industries to help merchants grow and create experiences that delight customers throughout the shopping journey."