Spain’s largest retail bank, La Caixa, has begun deployment of contactless payment cards and terminals across Barcelona, said a report at ft.com. The move represents the largest rollout of "tap and go" technology in Europe.

The bank will issue 1 million wireless computer chip cards to customers for use at 500 contactless ATM terminals installed across Barcelona, and at 17,000 payment terminals that La Caixa will deploy to ensure customers can pay with a single tap everywhere from the largest department store to the smallest tobacconist’s shop.

Barcelona will be the first European city in which the technology will be so widely used. It was selected as a starting point because La Caixa hopes to showcase the technology during next month’s Mobile World Congress, the key trade show for the mobile phone industry.

"The payment industry is changing and we want to have a leading position in this technology. It is a tool that creates a lot of convenience for customers, and will increase the share of card payments," Antonio Massanell, managing director of Caixabank, said.

La Caixa, which has 10.5 million customers, carried out pilot programs for the payment system in Sitges, a small town in Catalonia, and in the Balearic Islands, which Mr Massanell said had been a "great success."

Some 86 per cent of cardholders in those trials said they preferred using contactless cards, and merchants saw a 23 per cent increase in sales volumes.

Related Content

User Comments – Give us your opinion!
  • Tope Ajao
    70266288
    This is a very good development for the industry. Thumbs up to La Caixa for taking the front seat! I am particularly interested in some more details including but not limited to integration with existing infrastructure, security, interchange fees, cost versus revenues etc. It will be a good thing to implement in Nigeria with a population of over 150m where we have also migrated to EMV already.
Products & Services

Peer-to-Peer

http://global.networldalliance.com/new/images/products/6743.png

6743/Peer-to-Peer

Professional Services

http://global.networldalliance.com/new/images/products/6037.png

6037/Professional-Services

Cellum Top-Up

http://global.networldalliance.com/new/images/products/6741.png

6741/Cellum-Top-Up

Direct Operator Billing (Direct-to-Bill)

http://global.networldalliance.com/new/images/products/4523.png

4523/Direct-Operator-Billing-Direct-to-Bill

IPAD® PIN Transaction Device

http://global.networldalliance.com/new/images/products/4297.png

4297/IPAD-PIN-Transaction-Device

Premium SMS Billing (P-SMS) and Short-Codes

http://global.networldalliance.com/new/images/products/4525.png

4525/Premium-SMS-Billing-P-SMS-and-Short-Codes

Unified Payment API

http://global.networldalliance.com/new/images/products/6119.png

6119/Unified-Payment-API

Total-Mobile Merchant Services

http://global.networldalliance.com/new/images/products/6199.png

6199/Total-Mobile-Merchant-Services

Cellum Parking

http://global.networldalliance.com/new/images/products/6749.png

6749/Cellum-Parking

Digital Signage Application – WWS Seegnage Manager

http://global.networldalliance.com/new/images/products/6221.png

6221/Digital-Signage-Application-WWS-Seegnage-Manager

VAS Show London 2014
ATM & Mobile Innovation Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.